The Challenge
Anonymous visitors hinder the precision of audience insights: traffic analytics tools usually identify a visitor that applies VPN or incognito mode as new, creating multiple customer profiles for one single user. Such fragmented data results in poor personalization and increased fraud risk.
Adenty covers the back of web analytics tools. It identifies anonymous visitors and doesn’t lose the user identification as it is:
- resistant to using VPN
- resistant to using incognito mode
- resistant to cleaning cache, cookies, device storage
As a result, Adenty elevates the precision of visitor analytics tools, enabling them to track visitors without disruptions to create detailed user profiles.
Key Features
Cross-site visitor identification and tracking
Keeping visitor identity stable regardless of VPN or incognito mode, clearing storage, browser settings change, and more
Dashboard visualizing performance indicators and visitor activity
Integration with Google Analytics to enrich insights
Custom integration with Auth providers
Fraud markers identification and alerting
Differentiating bots from human activity
White label installation
Benefits Adenty Offers
Adenty doesn’t imply high initial investments though enables to enhance visitor analytics using your current tech stack
Adenty is a plugin that doesn’t require technical team or significant time for implementation
Adenty doesn’t affect page speed, posing no risk to your web resource CX, performance, or SEO
Adenty identifies anonymous visitors with ~99% accuracy, you can track this KPI on a dashboard in real time
Who Adenty is Tailored for?
Adenty visitors tracking software is tailored for businesses that promote their SaaS products and services on web and strive to:
- Know their audience better and facilitate cross-site analytics
- Improve efficiency of their marketing, sales, and security strategies
- Generate more conversions by enhancing targeting and personalization
- Ensure better monetization control by preventing fraud on product or service usage
Use Cases
Adenty is versatile and can be used for anonymous website, web portal web app visitor identification in various business domains, including Martech, Fintech, Digital Publishing, Healthcare, Media & Entertainment, Education, Advertising, Manufacturing, eCommerce, Retail, Telecom, and more.
Explore some use-cases of Adenty in different domains
Creating Unified Customer Profiles
Audience Segmentation and Personalization
Optimization of Ad Monetization
Paywalls and Regwalls Reinforcement
