Adenty for
eCommerce

Personalize buyer experiences on the web with up to 99% accurate visitor data profiles. Synchronize engagement across complex MarTech stack to deliver consistent and coordinated buyer journeys. Increase conversions and customer loyalty with data you can trust

The context of eCommerce

CX evolution never stops, and it constantly takes on new edges. Online stores are the ones that especially need to keep the experience mark. What matters now?

eCommerce personalization in the core

77% of customers cited increased loyalty due to personalization. Yet, data quality issues and technology limitations hinder personalization for nearly a third of eCommerce shops

Informed marketing as a priority

Collecting accurate insights in a privacy-first, cookieless web is both a challenge and a necessity. More than a half of eCommerce executives named analytics, business intelligence, and MarTech tools as investment priorities

Web remaining important

32% of eCommerce respondents cited the website as the most expected channel to drive growth, which outperforms marketplaces, apps, and social media

How Adenty makes it easier for eCommerce

Minimize visitor data gaps and enable cross-site tracking for granular eCommerce personalization and (re)targeting. Engage customers in real time across your MarTech tools

Collect richer visitor data profiles to personalize with precision

• Expand visitor data by collecting it across multiple stores you own
• Track byuers from their firsts visit and prevent data silos with resistance to visitor anonymity (caused by VPNs, incognito mode, and private browsers)

Retain and reuse visitor data without reliance on cookies and browser storage

• Ensure uninterrupted visitor tracking and prevent data loss with server storage
• Increase advertising ROI with remarketing powered by cross-site insights

Enable instant engagement to convert without delay

• Increase Likelihood to purchase with instant reactions to buyers’ on-site actions
• Make on-site engagement flexible and connected across your MarTech tools

Centralize data across your toolset for smarter decisions

• Get a 360-degree visitor view from all the data your tools collect with an online CDP
• Eliminate scattered visitor insights through ID bridging

Never Miss
a Returning Visitor

New visitors explore, returning ones convert. Yet most analytics lose track when visitors come back. Adenty reveals them with superior 99% precision, unlocking more of your engaged audience — just compare.

Returning visitors volume

New and Returning Visitors Count

Visitor Recognition Duration

Page Views Detected

vs Google Analytics

x3.2

vs cookies

x2.4

vs IP+User Agent

vs Google Analytics

x1.6

vs cookies

x1.5

vs IP+User Agent

x2.3

vs cookies

x2.8

vs IP+User Agent

x1.3

vs Google Analytics

Why Adenty

Adenty ensures your MarTech stack is data-strong without integration complexity and performance lags

99%

Accuracy in recognizing returning visitors

Zero

Zero impact on frontend performance

Easy

Integration with your tech stack

Flexible

Licensing and pricing

GDPR

Compliant with secure
EU- and U.S.-based cloud infrastructure

Support

Throughout your journey

All Adenty Solutions for eCommerce

Choose from Adenty solutions to improve data quality despite growing privacy restrictions and ehance eCommerce product personalization. Drive more purchases from your store traffic

Cross-site Visitor Recognition

Anonymous Profile Building

Server Storage

Remarketing and Retargeting

ID Bridging

MarTech Stack Orchestration

Online Customer Data Platform

Real-time Engagement