Identify and Track Anonymous Visitors

Adenty calculates a unique fingerprint ID for each new visitor, be one anonymous or not. Further activity of this visitor will be identified with this particular ID, even if the visitor applies VPN, changes devices or accounts, cleans cache or cookies, etc with no matter how much time passed.

This allows for collecting the most detailed track of visitor activity over time without losing some parts due to anonymization techniques, subsequently promoting more informed decisions in marketing, sales, and security teams.

The accuracy of Adenty visitor identification is currently up to 99%.

How reliable is Adenty identification?

Due to quality control system, based on carefully tested formulas, Adenty continuously calculates and displays in real time (for both, overall and personal visitor levels):

% and number of identified visitors (identification accuracy)
% and number or de-anonymized visitors (those who are trying to anonymize, using appropriate techniques)