Data Activation

Engage users on the fly and convert faster

Adenty enables data- and even-driven interactions with users during active sessions on your website. This allows for instant, on-the-spot engagement that maximizes the likelihood of conversion

No complex integration required

Engagement Needs the Right Moment

Effective, conversion-driven engagement relies on two key factors: data and timing

No Real-Time Activation

Many marketing tools analyze data retrospectively – only after the user has left the site. This approach prevents instant reactions and leads to missed conversion opportunities

Poor Data Connectivity

Data makes engagement meaningful – but MarTech stacks are often disconnected. The lack of a holistic view makes it difficult to approach users effectively

Trigger Instant User Nudges with Adenty

With real-time activation and MarTech connectivity combined, Adenty enables instant, data-driven nudges guiding users toward conversions

Real-Time Nudges

Based on specific user attributes or events, Adenty can trigger various nudges: launch LiveChat or AI Assistant, show up interest-based recommendations, localize pricing, or triiger other custom actions as needed.

Adenty can either collect user data directly or leverage data collected by external tools and systems.

Real-Time Engagement Scenarios

Adenty acts as a command center between your data sources and the tools executing nudges. Through the Adenty interface, you can set coordinated engagement scenarios – sequences of nudges triggered across multiple MarTech tools. Adenty can also run these sequences on its own, without relying on external tools.

For example, you can set up paywalling or regwalling after a certain number of pageviews, then offer a limited subscription discount via pop-up, and follow it by a custom email with an extended subscription offer.